Privacy policy

How Aerefresh collects, uses and protects information when you interact with us.

Aerefresh respects your privacy and is committed to handling personal information responsibly. This Privacy Policy explains what information we may collect, why we collect it, how we use it, when it may be shared and how you can contact us regarding your information.

This policy applies to information collected through the Aerefresh website, direct customer interactions, WhatsApp, email, customer support and other services operated by or for Aerefresh.

Information We May Collect

Depending on how you interact with Aerefresh, we may collect information that you provide directly to us.

Contact Information

Name, mobile number, email address and delivery address when required to communicate with you or fulfil an order.

Order Information

Products purchased, order details, delivery information, transaction status and customer-support history.

Communication Information

Information you provide when contacting us through WhatsApp, email, forms or other customer support channels.

Website Information

Technical or usage information that may be collected when you browse our website, depending on the analytics, cookie and website technologies in use.

How We Use Your Information

We use personal information only for legitimate business purposes connected with providing and improving our products and services.

To process and fulfil orders.

To arrange shipping and delivery.

To communicate with you about your order.

To provide customer support.

To verify orders where necessary, including direct COD orders.

To respond to enquiries and requests.

To improve our website, products and customer experience.

To maintain records required for business, accounting, tax and legal purposes.

To detect, prevent or investigate fraud, misuse or security incidents.

To comply with applicable laws and lawful requests.

WhatsApp & Direct Communication

Aerefresh may communicate with customers through WhatsApp, telephone, email or other communication channels for purposes such as order confirmation, payment verification, shipping updates, customer support and service-related communication.

When you contact Aerefresh through WhatsApp, your communication is also subject to the applicable terms and privacy practices of WhatsApp and its service providers.

We will use the information available through these communications for the purposes described in this Privacy Policy and for providing the service you requested.

Payments & Transaction Information

When you make a payment for an Aerefresh order, payment processing may be handled by a third-party payment service or platform.

Aerefresh generally does not need to collect or store your complete payment card, banking or other sensitive payment credentials when those details are processed directly by the applicable payment provider.

Payment providers may process information according to their own privacy policies and terms.

Shipping & Delivery Partners

To deliver your order, we may need to share relevant information such as your name, delivery address, mobile number and order details with shipping or logistics service providers.

Such information is shared only to the extent reasonably required to process, transport and deliver your order or provide related delivery services.

Third-Party Service Providers

Aerefresh may use trusted third-party service providers to support functions such as website hosting, analytics, payment processing, communications, shipping, customer support, security and other business operations.

Where information is shared with such providers, we seek to limit the information shared to what is reasonably necessary for the relevant service or purpose.

Cookies & Website Technologies

The Aerefresh website may use cookies, analytics tools, local storage or similar technologies to operate the website, understand usage patterns, improve performance and provide a better browsing experience.

The specific technologies used may change as our website and services develop.

Your browser may provide controls for managing or restricting certain cookies. Disabling some technologies may affect particular website functions.

Marketing Communications

Where permitted and where applicable, we may use your contact information to communicate information about Aerefresh products, offers, launches or other updates.

You may request that we stop sending promotional communications to you.

Transactional and service-related communications, such as order confirmations, shipping updates and important customer service messages, may continue where necessary to provide the requested service.

How We Protect Information

Aerefresh takes reasonable measures to protect personal information against unauthorised access, misuse, alteration, disclosure or loss.

However, no internet transmission or electronic storage system can be guaranteed to be completely secure. We therefore cannot guarantee absolute security of information transmitted through the internet.

How Long We Keep Information

We retain personal information only for as long as reasonably necessary for the purposes for which it was collected, including order fulfilment, customer support, accounting, taxation, legal compliance, dispute resolution and legitimate business requirements.

The applicable retention period may vary depending on the type of information and the reason for retaining it.

Your Privacy Rights

Subject to applicable law and the relevant implementation of India's data protection framework, you may have rights concerning your personal information, including rights relating to access, correction, updating, withdrawal of consent and grievance redressal.

Request information about personal data processed by us, where applicable.

Ask us to correct inaccurate or incomplete information.

Where processing is based on consent, you may request withdrawal of consent, subject to applicable law.

Contact us regarding concerns about the handling of your personal information.

Children's Privacy

Aerefresh does not knowingly seek to collect personal information from children except where permitted and handled in accordance with applicable law.

If you believe that a child has provided personal information to us in circumstances where it should not have been collected, please contact us so that we can review the matter.

Amazon, Flipkart & Other Platforms

Aerefresh products may also be available through third-party marketplaces such as Amazon, Flipkart and other platforms.

When you purchase through a third-party marketplace, that platform may independently collect and process your personal information under its own privacy policy and terms.

Please review the privacy policy of the applicable marketplace for information about its handling of your personal data.

Links to Other Websites

The Aerefresh website may contain links to third-party websites, platforms or services.

Aerefresh is not responsible for the privacy practices, content or security of websites operated by third parties. We recommend reviewing their respective privacy policies before providing personal information.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our services, website, technology, business practices or applicable legal requirements.

When we make changes, the updated version will be published on this page with a revised "Last updated" date.

Questions about your data?

If you have a privacy question, want to request access or correction, or have a concern about how your information is handled, contact Aerefresh.

This Privacy Policy is intended to explain Aerefresh's current information-handling practices in clear language. It should be read together with our Terms & Conditions, Shipping Policy and Return & Refund Policy. Applicable statutory rights and obligations will prevail where required by law.